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- Secret CPO | 📈 Why Measuring AI ROI Is No Longer Optional for CPOs
Secret CPO | 📈 Why Measuring AI ROI Is No Longer Optional for CPOs
Plus: Four design rules from a LinkedIn pro every CPO should know
Sophie Bruxner-Randall
June 03, 2025
Welcome to Secret CPO, your go-to source for expert insights, strategies, and trends to elevate your product leadership game—helping you stay ahead.
CPO Briefing 💼
CONTACT CENTRE INNOVATION
Agentic AI agents are transforming contact centres by automating proactive and pre-emptive customer interactions, enhancing CRM personalisation, and improving workforce management. This shift is crucial for contact centres aiming to enhance efficiency and customer satisfaction, with Gartner predicting widespread adoption by 2028.
TECHNOLOGY MARKET TRENDS
Nvidia reported a 26% increase in profit and a 69% rise in revenue for Q1, despite US government export restrictions affecting chip sales to China. These results highlight Nvidia's strong market position, buoyed by robust AI demand, and underscore the strategic investments by major tech companies in AI chipsets. As the AI sector continues to thrive, Nvidia's influence in driving technological innovation remains evident.
BUSINESS ACQUISITION
Salesforce's $5.92 billion acquisition of Informatica aims to strengthen its AI capabilities by integrating Informatica's data management tools. This move is crucial for enhancing AI deployment in regulated industries, addressing challenges in data governance, compliance, and management within the CRM ecosystem. For CPOs, this strategic alignment provides actionable insights into leveraging data-driven tools for unparalleled efficiency and organisational growth.
International Business Times
Industry Insights 🔎
AI MARKETPLACE INNOVATION
Microsoft's Agent Store provides a centralised platform to access AI agents within Microsoft 365 Copilot, enhancing workplace efficiency through tailored automation. This strategic move opens vast opportunities for both developers and non-technical users to streamline productivity using data-driven AI solutions embedded within familiar work tools. Meanwhile, Anthropic enhances its voice AI with Workspace integration, offering notable utility for enterprise users.
PRODUCT DESIGN PRINCIPLES
Harrison Wheeler, a former LinkedIn design director, outlines critical product design principles, including team scaling, manageable transformation steps, operational excellence, and AI evaluation. His insights focus on strategic decisions impacting product success, aiming to inform executive leaders on fostering team growth and market adaptability.
AI MEASUREMENT TECHNIQUES
John Edwards discusses the necessity of measuring AI efficiency and productivity to maximise ROI. Key to this assessment is the establishment of clear, data-driven goals and key performance indicators. Accurate measurement techniques can capture both anticipated and actual benefits, ensuring AI initiatives align with business objectives.
CPO’s Calendar 🗓️
📆 4 June 2025
📍 London
The Cloud Native London meetup in June 2025 will feature presentations on leveraging open-source feature flags for platform engineering and transforming AI research into robust distributed systems. These talks, geared towards technology professionals, offer insights on enhancing software development lifecycle flexibility and operationalising AI at scale respectively, addressing essential challenges in modern tech infrastructures. Attendees will gain concrete strategies for advancing platform engineering and AI implementation within their organisations.
Feedback Corner 💭
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